{"id":3032,"date":"2021-11-08T15:44:00","date_gmt":"2021-11-08T07:44:00","guid":{"rendered":"https:\/\/addin.vc\/?p=3032"},"modified":"2023-01-05T15:46:31","modified_gmt":"2023-01-05T07:46:31","slug":"077-amazon-prime-membership","status":"publish","type":"post","link":"https:\/\/addin.vc\/us\/brandon-view\/077-amazon-prime-membership\/","title":{"rendered":"[\u5e03\u862d\u767b\u89c0\u9ede 077] \u5982\u4f55\u8a2d\u8a08\u985e\u4f3c Amazon Prime \u7684\u6703\u54e1\u5236\u5ea6"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><\/p>\n<cite><em>\u5728\u6211\u6bcf\u5929\u7684\u751f\u6d3b\u4e2d\uff0c\u90fd\u6703\u9047\u5230\u8a31\u591a\u5275\u696d\u8005\uff0c\u6709\u8a31\u591a\u5fc3\u5f97\u8207\u60f3\u6cd5\uff0c\u7d93\u904e\u6211\u7684\u6d88\u5316\u5f8c\uff0c\u4e5f\u60f3\u8ddf\u5275\u696d\u8005\u5206\u4eab\uff0c<\/em><a href=\"https:\/\/addin.vc\/category\/founders-sharing\/\"><em>\u00a0<\/em><\/a><a href=\"https:\/\/addin.vc\/category\/brandon-view\/\">[\u5e03\u862d\u767b\u89c0\u9ede]<\/a><em>\u00a0\u5c31\u662f\u56e0\u6b64\u800c\u751f\u7684\u5c08\u6b04\u3002\u9664\u4e86\u00a0<\/em><a href=\"https:\/\/addin.vc\/category\/founders-sharing\/\"><em>\u00a0<\/em><\/a><a href=\"https:\/\/addin.vc\/category\/brandon-view\/\">[\u5e03\u862d\u767b\u89c0\u9ede]<\/a><em>\u00a0\u4ee5\u5916\uff0c\u9084\u6709\u00a0<\/em><a href=\"https:\/\/addin.vc\/category\/vc101\/\">[VC 101]<\/a><em>\u00a0\u8207\u00a0<a href=\"https:\/\/addin.vc\/category\/founders-sharing\/\">[\u5275\u696d\u8005\u9019\u6a23\u8aaa]<\/a><em>\u00a0<\/em>\u4f86\u5206\u4eab\u4e0d\u540c\u985e\u5225\u7684\u770b\u6cd5\u3002<\/em><\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\u6703\u54e1\u6a5f\u5236\u662f\u8a31\u591a\u5927\u578b\u5e73\u53f0\u60f3\u8981\u5c07\u6703\u54e1\u9396\u5728\u81ea\u5df1\u7684\u670d\u52d9\u4e0a\u6700\u5e38\u60f3\u5230\u7684\u505a\u6cd5\uff0c\u4f46\u5927\u591a\u6578\u7684\u670d\u52d9\u63d0\u4f9b\u5546\uff0c\u56e0\u70ba\u5176\u63d0\u4f9b\u7684\u670d\u52d9\u6bd4\u8f03\u55ae\u4e00\uff0c\u901a\u5e38\u6d88\u8cbb\u8005\u4e5f\u53ea\u6703\u662f\u9019\u9805\u670d\u52d9\u7684\u6703\u54e1\uff0c\u5982\u679c\u6d88\u8cbb\u8005\u63a1\u7528\u4e86\u591a\u500b\u670d\u52d9\u63d0\u4f9b\u5546\uff0c\u90a3\u6d88\u8cbb\u8005\u5c31\u6703\u5728\u4e0d\u540c\u670d\u52d9\u5546\u4e0a\u5404\u6709\u4e00\u500b\u6703\u54e1\u5e33\u865f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u591a\u6a23\u670d\u52d9\u5e73\u53f0\u7684\u6703\u54e1\u5236\u5ea6<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f8c\u4f86\u6709\u4e9b\u670d\u52d9\u63d0\u4f9b\u5546\u6703\u6162\u6162\u63d0\u4f9b\u66f4\u591a\u670d\u52d9\uff0c\u5c0d\u65bc\u6d88\u8cbb\u8005\u4f86\u8aaa\u5982\u679c\u6211\u6210\u70ba\u4f60\u7684\u6703\u54e1\uff0c\u6709\u66f4\u591a\u5143\u7684\u670d\u52d9\u53ef\u4ee5\u4eab\u7528\uff0c\u751a\u81f3\u9084\u6709\u512a\u60e0\uff0c\u90a3\u5c31\u6703\u771f\u6b63\u7684\u7522\u751f\u6d88\u8cbb\u8005\u7684 Lock-in Effect\u3002\u4f8b\u5982\u7f8e\u570b\u7684&nbsp;<a href=\"https:\/\/www.amazon.com\/amazonprime\">Amazon Prime<\/a>\uff0c\u5c31\u662f Amazon \u7684\u6703\u54e1\u5236\u5ea6\uff0c\u4e00\u500b\u6708\u53ea\u8981\u652f\u4ed8 USD 12.99\uff0c\u4f60\u5c31\u53ef\u4ee5\u7372\u5f97\u6703\u54e1\u7368\u4eab\u7684\u512a\u60e0\uff0c\u5982\u4e0b\u5716\u6240\u793a\uff0c\u56e0\u70ba Amazon \u4e00\u958b\u59cb\u662f\u5f9e\u96fb\u5546\u51fa\u767c\uff0c\u6240\u4ee5\u7d66\u4f60\u96fb\u5546\u76f8\u95dc\u7684\u6703\u54e1\u512a\u60e0\uff0c\u4f8b\u5982\u514d\u904b\u8cbb\u3001\u904b\u9001\u901f\u5ea6\u66f4\u5feb\u6216\u662f\u90e8\u5206\u5546\u54c1\u512a\u60e0\u50f9\u683c\u7b49\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.40.32-1024x664.png\" alt=\"\" class=\"wp-image-3033 lazyload\"><noscript><img decoding=\"async\" width=\"1024\" height=\"664\" src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.40.32-1024x664.png\" alt=\"\" class=\"wp-image-3033\" srcset=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.40.32-1024x664.png 1024w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.40.32-300x195.png 300w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.40.32-768x498.png 768w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.40.32-18x12.png 18w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.40.32-509x330.png 509w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.40.32.png 1456w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Source\uff1a<a href=\"https:\/\/www.amazon.com\/amazonprime\">https:\/\/www.amazon.com\/amazonprime<\/a>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f8c\u4f86\u96a8\u8457 Amazon \u63d0\u4f9b\u66f4\u591a\u670d\u52d9\uff0c\u5982\u7dda\u4e0a\u5f71\u7247\u7684 Amazon Prime Video\u3001\u7dda\u4e0a\u97f3\u6a02\u7684 Amazon Music\u3001\u7dda\u4e0a\u66f8\u7c4d\u7b49\uff0cAmazon Prime \u7684\u6703\u54e1\u5c31\u53ef\u4ee5\u4eab\u53d7\u66f4\u591a\u7684\u670d\u52d9\uff0c\u4f8b\u5982\u6c92\u6709\u5ee3\u544a\u7684\u7dda\u4e0a\u97f3\u6a02\u4e32\u6d41\u670d\u52d9\u3001\u6bcf\u6708\u514d\u8cbb\u7684\u96fb\u5b50\u66f8\u7c4d\u8207\u96dc\u8a8c\u3001\u7121\u9650\u91cf\u7684\u7167\u7247\u5132\u5b58\u7a7a\u9593\u7b49\uff0c\u5982\u4e0b\u5716\u6240\u793a\uff1a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.43.15-1024x851.png\" alt=\"\" class=\"wp-image-3034 lazyload\"><noscript><img decoding=\"async\" width=\"1024\" height=\"851\" src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.43.15-1024x851.png\" alt=\"\" class=\"wp-image-3034\" srcset=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.43.15-1024x851.png 1024w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.43.15-300x249.png 300w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.43.15-768x639.png 768w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.43.15-14x12.png 14w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.43.15-397x330.png 397w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53483.43.15.png 1370w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Source\uff1a<a href=\"https:\/\/www.amazon.com\/amazonprime\">https:\/\/www.amazon.com\/amazonprime<\/a>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u55ae\u4e00\u670d\u52d9\u6642\uff0c\u4f5c\u70ba\u6d88\u8cbb\u8005\u7684\u4f60\u53ef\u80fd\u6c92\u6709\u89ba\u5f97\u6703\u54e1\u6709\u4ec0\u9ebc\u7279\u5225\u7684\u597d\u8655\uff0c\u9802\u591a\u5c31\u662f\u96c6\u96c6\u9ede\uff0c\u6709\u4e9b\u6709\u505a\u6703\u54e1\u5206\u7d1a\u5236\u5ea6\uff0c\u6700\u591a\u5c31\u662f\u53ef\u4ee5\u4eab\u6709\u67d0\u4e9b\u50f9\u683c\u512a\u60e0\u3002\u4f46\u96a8\u8457\u670d\u52d9\u8b8a\u591a\u6642\uff0c\u6d88\u8cbb\u8005\u5c31\u6703\u89ba\u5f97\u6211\u8cb7\u7684\u9019\u500b\u6703\u54e1\u670d\u52d9\uff0c\u597d\u8655\u53ef\u80fd\u9060\u5927\u65bc\u6211\u652f\u4ed8\u7684\u6210\u672c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u6d88\u8cbb\u8005\u5269\u9918\u7684\u64cd\u4f5c<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u7d93\u6fdf\u5b78\u4e0a\u7684\u6d88\u8cbb\u8005\u5269\u9918 (Consumer surplus) \u6307\u7684\u5c31\u662f\u6d88\u8cbb\u8005\u7684\u9858\u4ed8\u50f9\u683c\u6263\u9664\u6389\u5be6\u969b\u652f\u4ed8\u7684\u50f9\u683c\uff0c\u6d88\u8cbb\u8005\u81ea\u5df1\u611f\u89ba\u984d\u5916\u5f97\u5230\u7684\u798f\u5229\u3002\u4f8b\u5982\uff1a\u5982\u679c\u67d0\u500b\u6d88\u8cbb\u8005\u8a8d\u70ba\u8a02\u8cfc Netflix \u4e00\u500b\u6708\u4ed8 500 \u662f\u4ed6\u9858\u610f\u652f\u4ed8\u7684\uff0c\u4f46\u5be6\u969b\u4e0a\u4ed6\u6bcf\u500b\u6708\u53ea\u4ed8\u4e86 300 \u5143\uff0c\u90a3\u4ed6\u5c31\u6703\u89ba\u5f97\u6211\u4f7f\u7528 Netflix \u9019\u500b\u670d\u52d9\u8cfa\u4e86 200 \u5143\uff0c\u9019\u5c31\u662f\u4ed6\u7684\u6d88\u8cbb\u8005\u5269\u9918\u3002\u5c0d\u65bc\u670d\u52d9\u63d0\u4f9b\u5546\u800c\u8a00\uff0c\u5982\u679c\u80fd\u5920\u7528\u5dee\u5225\u53d6\u50f9\u53bb\u525d\u596a\u6bcf\u500b\u6d88\u8cbb\u8005\u7684\u6d88\u8cbb\u8005\u5269\u9918\uff0c\u5c31\u80fd\u5920\u7372\u5f97\u5229\u6f64\u6700\u5927\u5316\u3002\u70ba\u4e86\u7c21\u5316\u8aaa\u660e\u9019\u500b\u9053\u7406\uff0c\u4e0b\u9762\u7684\u8209\u4f8b\uff0c\u6211\u628a Netflix \u9019\u985e\u7dda\u4e0a\u5f71\u97f3\u670d\u52d9\u4e0a\u7684\u4f9b\u7d66\u66f2\u7dda\u8a2d\u70ba\u6c34\u5e73\u7dda\uff0c\u4e5f\u5c31\u662f\u5728\u4e0d\u7ba1\u600e\u9ebc\u6a23\u7684\u6578\u91cf\u4e0b\uff0c\u4ed6\u7684\u50f9\u683c\u90fd\u56fa\u5b9a\u5728 NTD 150 \u5143\/\u6708\uff0c\u4e5f\u5148\u4e0d\u8003\u616e\u7af6\u722d\u8005\u8207\u5176\u4ed6\u7522\u54c1\u529b\u8207\u5b9a\u50f9\u7684\u56e0\u7d20\u3002\u90a3\u7c21\u5316\u7684\u4f9b\u9700\u5716\u5c31\u5982\u4e0b\u5716\u6240\u793a\uff1a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11-1024x569.png\" alt=\"\" class=\"wp-image-3035 lazyload\"><noscript><img decoding=\"async\" width=\"1024\" height=\"569\" src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11-1024x569.png\" alt=\"\" class=\"wp-image-3035\" srcset=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11-1024x569.png 1024w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11-300x167.png 300w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11-768x427.png 768w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11-1536x854.png 1536w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11-18x10.png 18w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11-594x330.png 594w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.25.11.png 1621w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u5047\u8a2d\u76ee\u524d\u5e02\u5834\u5e73\u8861\u6642\uff0c\u4f60\u53ef\u4ee5\u7372\u5f97 10K \u7684\u8a02\u95b1\u6578\uff0c\u4f60\u6bcf\u500b\u6708\u7522\u751f\u7684\u4ea4\u6613\u50f9\u503c \u5c31\u662f 150 X 10K = 1,500K \u5143\u3002\u4f46\u5982\u679c\u4f60\u900f\u904e\u6703\u54e1\u6a21\u5f0f\u63d0\u4f9b\u7d81\u7d04\u642d\u552e\u7684\u6a21\u5f0f\uff0c\u5c0d\u65bc\u4f60\u7684\u67d0\u4e9b\u7528\u6236\u4f86\u8aaa\uff0c\u53ef\u80fd\u5fc3\u88e1\u611f\u53d7\u5230\u9019\u500b\u670d\u52d9\u63db\u7b97\u8d77\u4f86\u8b8a\u4fbf\u5b9c\u4e86\uff0c\u5047\u8a2d\u662f\u6bcf\u500b\u6708 100 \u5143\uff0c\u4ed6\u611f\u53d7\u5230\u7684\u4f9b\u7d66\u66f2\u7dda\u5c31\u6703\u5982\u4e0b\u5716\uff1a<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41-1024x568.png\" alt=\"\" class=\"wp-image-3036 lazyload\"><noscript><img decoding=\"async\" width=\"1024\" height=\"568\" src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41-1024x568.png\" alt=\"\" class=\"wp-image-3036\" srcset=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41-1024x568.png 1024w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41-300x166.png 300w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41-768x426.png 768w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41-1536x852.png 1536w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41-18x10.png 18w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41-595x330.png 595w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.28.41.png 1708w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u67d0\u4e9b\u904e\u53bb\u4e0d\u6703\u4f7f\u7528 Netflix \u670d\u52d9\u7684\u5ba2\u6236\uff0c\u56e0\u70ba\u5fc3\u88e1\u611f\u53d7\u7684\u50f9\u683c\u8b8a\u4f4e\u4e86\uff0c\u5c31\u6703\u9858\u610f\u8a02\u95b1\uff0c\u5c31\u6703\u984d\u5916\u7522\u751f 100 X 2K = 200K \u7684\u7d93\u6fdf\u50f9\u503c\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0a\u9762\u7684\u4f8b\u5b50\u53ef\u4ee5\u767c\u73fe\uff0c\u5982\u679c\u4f60\u900f\u904e\u591a\u670d\u52d9\u7d81\u552e\u7684\u65b9\u5f0f\uff0c\u53ea\u8981\u4f60\u7684\u65b0\u5b9a\u50f9\u4e0d\u8981\u4f4e\u65bc\u4f60\u7684\u8b8a\u52d5\u6210\u672c\uff0c\u4f60\u90fd\u6709\u6a5f\u6703\u7372\u5f97\u984d\u5916\u7684\u71df\u6536\u8207\u6bdb\u5229\uff0c\u7279\u5225\u662f\u7576\u670d\u52d9\u8d8a\u591a\u6642\uff0c\u6d88\u8cbb\u8005\u7684\u611f\u53d7\u7a0b\u5ea6\u5c31\u6703\u66f4\u52a0\u96e3\u4ee5\u5340\u5225\u6e05\u695a\uff0c\u5167\u5fc3\u6703\u89ba\u5f97\u597d\u50cf\u771f\u7684\u6709\u4fbf\u5b9c\u5f88\u591a\uff0c\u4f5c\u70ba\u4e00\u500b\u670d\u52d9\u5e73\u53f0\u63d0\u4f9b\u5546\uff0c\u4f60\u5c31\u53ef\u4ee5\u5f9e\u6d88\u8cbb\u8005\u8eab\u4e0a\u522e\u53d6\u66f4\u591a\u597d\u8655\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u53f0\u7063\u7684 Amazon Prime \u6a21\u5f0f\uff1f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u9019\u985e Prime \u6a21\u5f0f\u5176\u5be6\u96fb\u4fe1\u516c\u53f8\u662f\u5f88\u6709\u6a5f\u6703\u64cd\u4f5c\u7684\uff0c\u53ea\u662f\u96fb\u4fe1\u516c\u53f8\u904e\u53bb\u7684\u601d\u7dad\u9084\u662f\u8a8d\u70ba\u96fb\u4fe1\u8cc7\u8cbb\u662f\u71df\u6536\u5927\u5b97\uff0c\u5c0d\u65bc\u5176\u4ed6\u82b1\u82b1\u8349\u8349\u7684\u52a0\u503c\u670d\u52d9\u91cd\u8996\u5ea6\u57fa\u672c\u4e0d\u9ad8\uff0c\u56e0\u70ba\u5f9e\u71df\u6536\u7684\u89d2\u5ea6\u4ee5\u53ca\u7528\u6236\u7684\u642d\u552e\u7387\u4f86\u8a08\u7b97\uff0c\u5c0d\u65bc\u96fb\u4fe1\u516c\u53f8\u6574\u9ad4\u71df\u6536\u7684\u8ca2\u737b\u4e0d\u9ad8\uff0c\u5f88\u5bb9\u6613\u5728\u71df\u6536\u639b\u5e25\u7684\u6587\u5316\u4e2d\u88ab\u8f15\u8996\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6bcf\u500b\u96fb\u4fe1\u516c\u53f8\u57fa\u672c\u4e0a\u90fd\u6709\u81ea\u5df1\u7684\u7dda\u4e0a\u97f3\u6a02\u3001\u7dda\u4e0a\u5f71\u97f3\u3001\u7dda\u4e0a\u66f8\u7c4d\u7684 SaaS \u670d\u52d9\uff0c\u751a\u81f3\u53f0\u7063\u591a\u6578\u96fb\u4fe1\u516c\u53f8\u4e5f\u90fd\u6709\u4e86\u81ea\u5df1\u7684\u96fb\u5546\uff0c\u5982\u679c\u6211\u5011\u5f9e Amazon Prime \u7684\u89d2\u5ea6\u4f86\u770b\uff0c\u4ed6\u6240\u642d\u552e\u7684\u6771\u897f\uff0c\u96fb\u4fe1\u516c\u53f8\u5e7e\u4e4e\u90fd\u6709\u4e86\uff0c\u70ba\u4f55 Amazon Prime \u7684\u6703\u54e1\u5df2\u7d93\u6709\u8d85\u904e 200M \u7684\u4ed8\u8cbb\u7528\u6236\u4e86\uff0c\u53f0\u7063 Prime \u6a21\u5f0f\u5728\u54ea\u5462\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u76ee\u524d\u770b\u8d77\u4f86\u6bd4\u8f03\u7a4d\u6975\u904b\u4f5c\u7684\u662f\u53f0\u7063\u5927\u54e5\u5927\u96c6\u5718\uff0c\u6211\u5011\u8fd1\u671f\u770b\u5230\u7684&nbsp;<a href=\"https:\/\/www.bnext.com.tw\/article\/65571\/diney-plus-in-taiwan-2021a\">Disney+ \u8ddf\u53f0\u7063\u5927\u54e5\u5927\u7684\u5408\u4f5c<\/a>\uff0c\u4f60\u5c31\u53ef\u4ee5\u7528\u4e0a\u8ff0\u7684\u4f8b\u5b50\uff0c\u5c07 Netflix \u63db\u6210 Disney+ \u4f86\u7406\u89e3\u5c31\u597d\u4e86\u3002\u9996\u5148\u96fb\u4fe1\u516c\u53f8\u904e\u53bb 20 \u5e74\u7fd2\u6163\u7684\u5c31\u662f\u7528\u96fb\u4fe1\u88dc\u8cbc\u7d81\u624b\u6a5f\u6216\u8005\u662f\u5176\u4ed6\u670d\u52d9\uff0c\u4f86\u523a\u6fc0\u6d88\u8cbb\u8005\u7d81\u7d04\uff0c\u904e\u53bb\u4e5f\u8a66\u8457\u60f3\u8981\u8ddf\u81ea\u5bb6\u7684 OTT \u670d\u52d9\u6216\u662f\u96fb\u5546\u670d\u52d9\u6709\u66f4\u5f37\u70c8\u7684\u9023\u7d50\uff0c\u53ea\u662f\u5728 OTT \u670d\u52d9\u9019\u4e00\u584a\uff0c\u76ee\u524d\u5e02\u5834\u4e0a\u7684\u4e3b\u8981 Players \u4e5f\u90fd\u662f\u570b\u969b\u7684\u670d\u52d9\u63d0\u4f9b\u5546\uff0c\u6240\u4ee5 Disney+ \u7684\u7522\u54c1\u529b\u5c0d\u65bc\u5927\u591a\u6578\u6d88\u8cbb\u8005\u800c\u8a00\uff0c\u53ef\u80fd\u9084\u662f\u5927\u65bc\u53f0\u7063\u5927\u54e5\u5927\u672c\u8eab\u7684 myvideo \u670d\u52d9\uff0c\u6240\u4ee5\u642d\u552e Disney+ \u7684\u8f49\u63db\u7387\u7406\u8ad6\u4e0a\u6703\u66f4\u597d\u3002\u7576\u7136\u53f0\u7063\u5927\u54e5\u5927\u96c6\u5718\u7684\u6709\u7dda\u96fb\u8996\u8cc7\u6e90\u4e5f\u662f Disney+ \u8003\u616e\u8207\u5176\u5408\u4f5c\u7684\u539f\u56e0\u4e4b\u4e00\uff0c\u4f46\u9019\u908a\u9084\u662f\u4ee5\u300c\u6703\u54e1\u300d\u7684\u89d2\u5ea6\u9032\u884c\u63a2\u8a0e\uff0c\u5c31\u4e0d\u53e6\u5916\u8a08\u7b97\u5176\u4ed6\u670d\u52d9\u5e36\u4f86\u7684\u50f9\u503c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Prime Model \u5c0d\u6d88\u8cbb\u8005\u4ee5\u53ca\u670d\u52d9\u63d0\u4f9b\u5546\u7522\u751f\u7684\u7d93\u6fdf\u50f9\u503c\u8a66\u7b97<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ee5\u4e0b\u6211\u5c31\u7528\u5e7e\u500b\u7c21\u55ae\u7684\u8b8a\u6578\uff0c\u4f86\u8a66\u7b97\u53f0\u7063\u7684\u96fb\u4fe1\u516c\u53f8\u5982\u679c\u8981\u812b\u96e2\u7b28\u6c34\u7ba1\u7684\u7a31\u865f\uff0c\u90a3\u5c31\u662f\u770b\u4ed6\u5011\u6709\u4ec0\u9ebc\u8fa6\u6cd5\u53ef\u4ee5\u5c07\u76ee\u524d\u7684\u7528\u6236\u505a\u66f4\u591a\u7684 Cross Sales \u5275\u9020\u51fa\u66f4\u591a\u7684\u71df\u6536\uff0c\u6216\u8005\u662f\u589e\u52a0\u66f4\u591a\u7684 Lock-in Effect\uff0c\u8b93\u7528\u6236\u4e0d\u6703\u6295\u8eab\u5230\u5176\u4ed6\u9663\u71df\u53bb\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.58.50.png\" alt=\"\" class=\"wp-image-3037 lazyload\"><noscript><img decoding=\"async\" width=\"708\" height=\"784\" src=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.58.50.png\" alt=\"\" class=\"wp-image-3037\" srcset=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.58.50.png 708w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.58.50-271x300.png 271w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.58.50-11x12.png 11w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u87a2\u5e55\u5feb\u7167-2021-11-08-\u4e0b\u53484.58.50-298x330.png 298w\" sizes=\"(max-width: 708px) 100vw, 708px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>\u4ee5\u4e09\u5927\u96fb\u4fe1\u516c\u53f8 2020 \u7684\u8ca1\u5831\u6578\u5b57\u70ba\u57fa\u790e\uff0c\u71df\u6536\u53ea\u62ff\u884c\u52d5\u901a\u8a0a\u90e8\u9580\u5225\u7684\u71df\u6536 (\u542b\u624b\u6a5f\u92b7\u552e)\uff0c\u7c97\u7565\u7684\u9664\u4e0b\u4f86\u6bcf\u500b\u7528\u6236\u6bcf\u500b\u6708\u7684\u8ca2\u737b\u5927\u6982\u843d\u5728 706-831 \u5143\u4e4b\u9593\u3002\u8a08\u7b97\u90e8\u9580\u5225\u7684\u7a05\u524d\u6de8\u5229\u7387\u5f8c\uff0c\u6bcf\u500b\u6708\u6236\u6bcf\u500b\u6708\u7684\u908a\u969b\u8ca2\u737b\u5927\u6982\u843d\u5728 69-130 \u5143\u4e4b\u9593\u3002<\/li>\n\n\n\n<li>New Service 1 \u6211\u5148\u4ee5\u7dda\u4e0a\u5f71\u97f3\u4e32\u6d41\u5e73\u53f0\u70ba\u4f8b\uff0c\u5047\u8a2d\u56e0\u642d\u552e\u5f8c\u80fd\u5920\u589e\u52a0\u7684 Bundle Rate \u662f 10%\uff0cARPU \u70ba 150 \u5143\uff0c\u90a3\u4e00\u5e74\u53ef\u4ee5\u589e\u52a0\u7684\u71df\u6536\u7d04 12-19 \u5104\u5143\u4e0d\u7b49\uff0c\u4f46\u662f\u4f54\u96fb\u4fe1\u516c\u53f8\u71df\u6536\u7684\u6bd4\u4f8b\u5927\u7d04\u5728 2%\uff0c\u4e5f\u5c31\u662f\u4ee3\u8868\u5982\u679c\u8981\u9760\u9019\u985e\u7684\u670d\u52d9\u4f86\u885d\u96fb\u4fe1\u516c\u53f8\u7684\u71df\u6536\uff0c\u5c31\u7b97\u6709\u500b\u4e09\u500b\u52a0\u503c\u670d\u52d9\uff0c\u53ef\u80fd\u6700\u591a\u4e5f\u662f\u5728\u591a\u8ca2\u737b 6% \u7684\u71df\u6536\uff0c\u9664\u975e Incremental Bundle Rate \u80fd\u5920\u518d\u63d0\u5347\uff0c\u624d\u6709\u66f4\u591a\u7684\u71df\u6536\u8ca2\u737b\u7387\u3002\u4f46\u56de\u5230\u4e0a\u5716\u7d93\u6fdf\u5b78\u7684\u4f9b\u9700\uff0c\u96a8\u8457\u66f4\u591a\u4f7f\u7528\u8005\u7fd2\u6163\u4f7f\u7528\u5404\u5f0f\u5404\u6a23 OTT \u670d\u52d9\uff0c\u53ea\u8981\u642d\u552e\u7684\u50f9\u683c\u6216\u662f\u984d\u5916\u63d0\u4f9b\u7684\u670d\u52d9\u5920\u597d\uff0c\u6211\u8a8d\u70ba Incremental Bundle Rate \u662f\u6709\u6a5f\u6703\u63d0\u5347\u7684\u3002<\/li>\n\n\n\n<li>New Service 1 \u7684 Incremental Margin \u6307\u7684\u662f\u96fb\u4fe1\u5546\u4f5c\u70ba OTT \u670d\u52d9\u7684\u4ee3\u7406\u5546\uff0c\u539f\u751f OTT \u670d\u52d9\u9858\u610f\u7d66\u4f60\u7684\u5206\u6f64\u6bd4\u4f8b\uff0c\u53c3\u8003\u4e86 Netflix \u904e\u53bb\u4e09\u5e74\u7684 Operation Margin \u7d04\u5728 10-18% \u4e4b\u9593\uff0c\u884c\u92b7\u8cbb\u7528\u4f54\u6574\u9ad4\u71df\u6536\u7d04 9% \u4f30\u7b97\uff0c\u5982\u679c\u96fb\u4fe1\u516c\u53f8\u4f5c\u70ba\u901a\u8def\u4ee3\u7406\u5546\uff0cNetflix \u53ef\u4ee5\u628a\u901a\u8def\u62bd\u6210\u7576\u6210\u884c\u92b7\u8cbb\u7528 (\u53cd\u6b63\u81ea\u5df1\u8ce3\u4e5f\u5f97\u8981\u82b1\u9019\u500b\u9322\uff0c\u6211\u7b49\u65bc\u662f\u82b1\u9322\u8ddf\u96fb\u4fe1\u516c\u53f8\u8cb7\u8f49\u63db\u7684\u6703\u54e1\u6578)\uff0c\u6211\u5047\u8a2d\u9084\u662f\u53ea\u4ed8\u4e00\u534a\uff0c\u5927\u6982\u4f30\u500b 5% \u4f5c\u70ba\u96fb\u4fe1\u516c\u53f8\u7684 Incremental Margin\u3002Subsidy \u5247\u662f\u5f9e\u62ff\u5230\u7684 Margin \u62ff\u51fa\u90e8\u5206\u88dc\u8cbc\u7d66\u6d88\u8cbb\u8005\uff0c\u8b93\u6d88\u8cbb\u8005\u8a8d\u70ba\u7528\u66f4\u4fbf\u5b9c\u7684\u50f9\u683c\u4f86\u8a02\u8cfc\u96fb\u4fe1\u5546\u63d0\u4f9b\u7684 OTT \u670d\u52d9\u3002<\/li>\n\n\n\n<li>\u9019\u908a\u7684\u6578\u5b57\u90fd\u662f Gut Feeling \u63a8\u7b97\uff0c\u5982\u679c\u77e5\u9053\u8a73\u7d30\u6578\u5b57\u7684\u4eba\uff0c\u53ea\u8981\u8f38\u5165\u9ec3\u8272\u683c\u5b50\u7684\u6578\u5b57\uff0c\u5c31\u6703\u8df3\u52d5\u3002\u4f46\u6211\u901a\u5e38\u6703\u5148\u586b\u500b\u6578\u5b57\u300c\u611f\u89ba\u300d\u4e00\u4e0b\u3002<\/li>\n\n\n\n<li>\u5982\u679c\u5404\u4f4d\u8b80\u8005\u89ba\u5f97\u770b\u5230\u9019\u908a\uff0c\u8a8d\u70ba OTT \u670d\u52d9\u5c0d\u65bc\u96fb\u4fe1\u516c\u53f8\u7684\u8ca2\u737b\u5ea6\u4e0d\u5920\u5927\uff0c\u6211\u8a8d\u70ba\u9019\u8ddf\u4ed6\u6bcf\u500b\u6708\u7684\u91d1\u984d\u5927\u6982\u5c31\u843d\u5728 150-300 \u5143\u4e4b\u9593\u6709\u95dc\u3002\u5f9e\u96fb\u4fe1\u516c\u53f8\u7684\u89d2\u5ea6\u4f86\u770b\uff0c\u6bcf\u500b\u7528\u6236\u7684 ARPU \u7d04\u5728 700-800 \u4e4b\u9593\uff0c\u5982\u679c\u6bcf\u500b\u7528\u6236\u90fd\u6703\u88dd\u4e00\u500b OTT \u670d\u52d9\uff0c\u90a3\u6bcf\u591a\u4e00\u500b\u670d\u52d9 ARPU \u5c31\u6703\u63d0\u5347 150-300 \u4e0d\u7b49\uff0c\u90a3\u6578\u5b57\u6703\u76f8\u5c0d\u6709\u611f\uff0c\u53ea\u662f\u76ee\u524d\u9084\u6c92\u5230\u6bcf\u500b\u4eba\u90fd\u6703\u7d81\u500b OTT \u670d\u52d9\u7684\u6642\u4ee3\uff0c\u6240\u4ee5\u8ca2\u737b\u5ea6\u4e0d\u9ad8\uff0c\u4f46\u4e4b\u5f8c\u9577\u671f\u96fb\u4fe1\u5546\u4f5c\u70ba\u8207\u6d88\u8cbb\u8005\u63a5\u89f8\u7684\u300c\u901a\u8def\u300d\uff0c\u61c9\u8a72\u6709\u6a5f\u6703\u900f\u904e OTT \u7372\u53d6\u4e00\u4e9b\u71df\u6536\u8ca2\u737b\uff0c\u53ea\u662f\u4ee5\u908a\u969b\u8ca2\u737b\u7684\u5229\u6f64\u6bd4\u4f8b\u4f86\u8aaa\uff0c\u9084\u662f\u6bd4\u4e0d\u4e0a\u96fb\u4fe1\u7684 10-18% \u4e0d\u7b49\u7684\u8ca2\u737b\u3002<\/li>\n\n\n\n<li>\u6240\u4ee5\u6211\u5c31\u65b0\u589e\u4e86 New Service 2 \u2013 EC \u4f86\u8a66\u7b97\uff0c\u5e73\u5747\u7684\u8a02\u55ae\u91d1\u984d\u6211\u4ee5 2,000 \u5143\u8a08\u7b97\uff0c\u5370\u8c61\u4e2d&nbsp;<a href=\"https:\/\/www.storm.mg\/article\/3212648?page=6\">Momo<\/a>&nbsp;or<a href=\"https:\/\/www.inside.com.tw\/article\/17111-pchome-august-shopping-festival\">&nbsp;PChome<\/a>&nbsp;\u7684\u5e73\u5747\u5ba2\u55ae\u50f9\u5927\u6982\u90fd\u8d85\u904e\u9019\u91d1\u984d\uff0c\u6211\u7528\u6574\u6578\u4fdd\u5b88\u4f30\u8a08\u3002Incremental Bundle Rate \u5247\u662f\u62cd\u8166\u888b\uff0c\u5148\u7528 20% \u8a08\u7b97\uff0c\u9019\u908a\u7684\u908f\u8f2f\u662f\uff0c\u5c0d\u65bc\u96fb\u4fe1\u516c\u53f8\u800c\u8a00\uff0c\u5982\u679c\u4f60\u80fd\u5920\u5f9e\u96fb\u5546\u6d17\u904e\u4f86\u7684\u5ba2\u6236\u90fd\u662f\u591a\u7684\uff0c\u53f0\u7063\u7684\u96fb\u5546\u6ef2\u900f\u7387\u5728\u672a\u4f86\u5e7e\u5e74\u6709\u6a5f\u6703\u9054\u5230 20%\uff0c\u6240\u4ee5\u5c31\u7528 20% \u4f30\u7b97\u3002\u4ee5\u6b64\u6578\u5b57\u8a08\u7b97\u5f8c\u5f97\u5230\u7684\u71df\u6536\u4f54\u96fb\u4fe1\u71df\u6536\u6bd4\u4f8b\uff0c\u5247\u53ef\u4ee5\u9054\u5230 48-56% \u4e0d\u7b49\uff0c\u6211\u8a8d\u70ba\u9019\u8ddf\u96fb\u5546\u7684 AOV \u8f03\u9ad8\uff0c\u4ee5\u53ca\u6709\u8f03\u5927\u7684\u5ba2\u6236 Base \u4f7f\u7528\u96fb\u5546\uff0c\u6240\u4ee5\u71df\u6536\u8ca2\u737b\u6bd4\u4f8b\u624d\u6703\u6bd4\u8f03\u986f\u8457\u8207\u6709\u611f\u3002<\/li>\n\n\n\n<li>New Service 2 \u7684 Incremental Margin \u5247\u662f\u53c3\u8003 PChome \u8207 Momo \u7684\u6bdb\u5229\u7387\u7d04 9-12% \u4ee5 10% \u4f30\u7b97\u3002Subsidy% \u5247\u7c97\u6293 4%\uff0c2,000 \u5143\u7684 4% \u5c31\u662f 80 \u5143\uff0c\u5927\u6982\u5c31\u662f\u514d\u904b\u7684\u6210\u672c\uff0c\u9019\u908a\u7684 Subsidy \u9084\u53ef\u6293\u66f4\u591a\uff0c\u5982\u679c\u96fb\u4fe1\u516c\u53f8\u7528\u96fb\u4fe1\u7684\u88dc\u8cbc\u65b9\u6848\uff0c\u53ef\u4ee5\u8b93\u88dc\u8cbc\u52a0\u6df1\uff0c\u6709\u6a5f\u6703\u8b93\u66f4\u591a\u7684\u4eba\u8f49\u63db\u4f86\u6d88\u8cbb\u5176\u914d\u5408\u7684\u96fb\u5546\u3002<\/li>\n\n\n\n<li>\u6d88\u8cbb\u8005\u7684 Percived Value\uff1a\u9019\u5c31\u662f\u6d88\u8cbb\u8005\u6210\u70ba\u6703\u54e1\u5f8c\uff0c\u53d7\u5230\u96fb\u4fe1\u516c\u53f8\u88dc\u8cbc\u7684\u91d1\u984d\uff0c\u4f60\u53ef\u4ee5\u767c\u73fe\u8d8a\u591a\u7684\u670d\u52d9\uff0c\u9019\u4e9b Percived Value \u7d2f\u52a0\u5f8c\uff0c\u5230\u9054\u4e00\u5b9a\u7684\u91d1\u984d\u5f8c\uff0c\u5c31\u6703\u52a0\u5f37\u6d88\u8cbb\u8005\u88ab Lock-in \u5728\u5e73\u53f0\u4e0a\u7684\u529b\u9053\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u5c0f\u7d50<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bundle 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\u90a3\u6a23\u9084\u8981\u652f\u4ed8\u6708\u8cbb\u7684\u6a21\u5f0f\uff0c\u670d\u52d9\u63d0\u4f9b\u5546\u5c31\u5f97\u8981\u63d0\u4f9b\u66f4\u591a\u7684 Percived Value\uff0c\u8b93\u6d88\u8cbb\u8005\u89ba\u5f97\u6211\u4ed8\u9322\u624d\u6709\u50f9\u503c\u3002\u800c\u5f9e\u6d88\u8cbb\u8005\u7684\u89c0\u9ede\u4f86\u8aaa\uff0c\u5982\u679c\u4f60\u53ea\u662f\u8b93\u4ed6\u8b8a\u4fbf\u5b9c\uff0c\u6d88\u8cbb\u8005\u6703\u8a8d\u70ba\u9019\u662f\u7406\u6240\u7576\u7136\u7684\uff0c\u4ed6\u4e0d\u4e00\u5b9a\u6703\u73cd\u60dc\uff0c\u4f46\u5982\u679c\u662f\u4f60\u8981\u4ed6\u4ed8\u8cbb\u5f8c\uff0c\u4ed6\u53cd\u800c\u6703\u89ba\u5f97\u4f60\u7684\u6703\u54e1\u5236\u5ea6\u6709\u50f9\u503c\uff0c\u66f4\u6703\u60f3\u8981\u53bb\u300c\u5584\u7528\u300d\u9019\u4e9b\u8cc7\u6e90\uff0c\u56e0\u70ba\u4ed6\u89ba\u5f97\u6211\u4ed8\u4e86\u9322\uff0c\u4e0d\u591a\u7528\u5c31\u662f\u8667\uff0c\u8ddf\u6211\u6c92\u4ed8\u9322\uff0c\u90a3\u5c31\u662f\u5c11\u8cfa\u800c\u5df2\u3002\u4eba\u6027\u90fd\u4e0d\u559c\u6b61\u8667\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ee5\u4e0a\u5c31\u662f\u6211\u56e0\u70ba Disney+ 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srcset=\"https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u622a\u5716-2022-09-26-\u4e0b\u534812.00.12-1024x310-1.png 1024w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u622a\u5716-2022-09-26-\u4e0b\u534812.00.12-1024x310-1-300x91.png 300w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u622a\u5716-2022-09-26-\u4e0b\u534812.00.12-1024x310-1-768x233.png 768w, https:\/\/addin.vc\/wp-content\/uploads\/2023\/01\/\u622a\u5716-2022-09-26-\u4e0b\u534812.00.12-1024x310-1-18x5.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" 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